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Williams Automotive Inc.: Buy A New Set Of Winter Snow Tires

At Williams Automotive Inc. we know that icy roads can be dangerous if you don't have the right winter tires. Winter tires are engineered for traction in ice and snow when the temperature drops below 45 degrees. Winter tires leverage a combination of ribs, grooves, lugs, sipes, and studs.

Winter tires are made with rubber that stays softer and more pliable in cold winter temperatures. Flexible rubber is one reason you get more traction on snow and ice. However, the softer rubber also wears down more quickly. Replace your snow tires if the deep grooves that work to expel snow and slush buildup are worn down. Come by Williams Automotive Inc. today at 20825 Arch Street and we can help you decide if it's time for a new set of snow tires.

The 5 Most Important Things To Know About Winter Snow Tires

Ribs: The edge of a snow tire has a chunky angled tread designed to move snow and ice away from the outer edge of the tire.

Grooves: Snow tires offer deep grooves to move snow away from the tire. Deep grooves trap snow into the void allowing for total contact between the tread and the road. The angle of the grooves allows the tire to eject snow from the grooves when the vehicle is in motion.

Lugs: Snow tires offer an aggressive tread in the center of the tire designed to remove snow and ice build-up. Winter tires pair more lugs with deeper grooves than an all-season tires. Sets of lugs and grooves make up a tread block. Each tread block has irregular, sharp edges that increase traction. This special design allows winter snow tires to cut through snow and ice.

Sipes: Winter tires feature-heavy siping. "Siping" is a small patterned slit on the lugs that creates extra edges for better road grip. For added traction, many tire shops offer custom siping to improve starting and stopping.

Studs: There are two types of winter snow tires, studded and non-studded. Studded tires are embedded with small metal studs that provide the best traction in tough winter conditions. In some states studded winter tires are illegal. As the name would suggest, non-studded snow tires do not have studs. Non-studded snow tires do not provide the same high level of traction offered by studded tires but still provide substantially more grip than an M+S all-weather tire. Non-studded winter tires are often paired with snow chains for extremely heavy snow and ice.

Call today at 501-888-2255 or stop by the Williams Automotive Inc. at 20825 Arch Street and let's chat about the winter snow tire that's right for your car.


what our customers say

10 out of 10 as always. The mechanics do great work, no one tries to up sell you on anything. If a new or potential problem is discovered, while your car is being repaired for the original reason it's being worked on, NO additional or surprise repairs are done without the customer's approval first. Customer service is top notch, always professional and courteous, and the customers are always greeted like family. We will not take our vehicles anywhere else.
M
, 08/07/2020

Fair, honest, and good to deal with. They could be a bit faster on getting parts, they could be located better. But really in spite of those two things there is no one I would rather trust with my cars. I tried someplace else just to be closer to the hose. That was a huge mistake.
D

These guys are AMAZING!!!!! They will treat you like family and as if your car was their own. They don't upsell you on anything. They just tell it like it is, and get straight to the point of your problem. They're thoughtful, kind, generous, and they know what they do and do it well. I HIGHLY RECOMMEND them!!!!
J

These guys are AMAZING!!!!! They will treat you like family and as if your car was their own. They don't upsell you on anything. They just tell it like it is, and get straight to the point of your problem. They're thoughtful, kind, generous and they know what they do and do it well. I HIGHLY RECOMMEND them!!!!
B

Good place to take your vehicle to get worked on and not to expensive. Nice staff and fast.
T

Dennis and his team have taken care of my vehicles for 13 years. Been to other places when I had to but dont get service like I get here. Honest and trustworthy. I won't go anywhere else.
S

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